Introduction Starting a bakery business in 2023 can be an exciting and rewarding venture, but it also comes with its unique challenges. As a seasoned Restaurant Marketing Professional, I’ve...
Do you know the difference between KPI and metric? Well, these terms, which are often used interchangeably, do not mean the same thing. Did you know that? Then this article is...
Is there better known upselling to increase sales than “ large fries to go with it?” “. Probably not. But besides being one of the most memorable, this example brings an important lesson: there is always...
Many companies use social proof in digital marketing , especially as a powerful conversion tool. Good product descriptions, effective CTAs , and a great content strategy: these are all a good start. But it’s...
The SSI (Social Selling Index) score on LinkedIn is a number that intrigues many companies. After all, is it really useful? Well, if you want to generate leads and make sales online,...
Performance marketing represents a significant change from traditional marketing methods. It focuses on achieving specific and measurable results, guided by clear and objective metrics. In this article, we will explore the main...
In this article, we will show you how to do target marketing successfully. All through definitions and some easy tips to put into practice. So, at the end of this...
With the changes experienced in recent years, effective growth marketing has established itself as a competitive strategy for those who want to stand out in the market. Through it, your company...
A good B2B customer acquisition strategy involves a series of marketing channels, designed to reach your target audience. The goal is to educate these potential customers about how the solutions your...
It’s become fashionable these days to say that sales copy is the secret weapon that separates successful brands from the rest of the pack. After all, well-written landing pages, emails, and...